Is it because it’s trendy, is it because it makes me part of the apple family, or is it because it’s a commercial success? Neither – and I believe you should love it to!

Beautiful and simple
Every time I pick up my iPhone I’m reminded of a really important thing; not everything is possible! You might find that statement awkward or directly stupid, but stay with me. The iPhone regardless of our emotions towards Apple as a company or Steve Jobs as person (R.I.P) has taught us all a lesson. Something beautiful, simple and innovative makes everything possible.

What would instantly happen
Again and again people hunts for success and prosperity and during that they forget to change the world along the way. Change the world? Yes! Beautiful makes things likeable, simple makes it understandable and useable, and innovative makes it inspiring. Imagine that your product or services come across as Likeable, understandable/useable and inspiring! What would instantly happen…. You would change the world for your costumers.

The reason why
I love my iPhone because it has taught me – in action – to keep things beautiful, simple and innovative. Every time I answer a call my focus is enhanced and my eye is thrilled. So without complicated formulas and high powered philosophy it is possible to change the world and make something better. Will someone out there reward you for that….. I believe so!

Make life beautiful, simple and innovative
Don’t make thinks complicated. Don’t ask people what they want, give them something innovative. Care about how products or services appear. Help others and they will help you. Don’t hunt success or prosperity it will run away as any other prey.

All is good!

Join the Breakthrough, Christian Campbell

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Christian Campbell

Christian Campbell

Founder & Business Provocateur

Christian Campbell is a Danish/British psychotherapist, author, and entrepreneur. Renowned as a Business Provocateur, he helps businesses worldwide achieve extraordinary results. Author of “Business Unusual,” Christian is a leading authority on business transformation. His unique blend of psychotherapy expertise and real-world business experience makes him a sought-after advisor and thought leader.

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Stay ahead of the curve with our newsletter, delivered 5-6 times a year! Each edition is packed with quick insights and thought-provoking ideas designed to inspire you to think outside the box. 

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